By Hand From The Heart is a curated makers market event in Chennai, South India. UPCOMING EVENT: 24th – 25th, AUGUST, CROWNE PLAZA, CHENNAI
We chat up with Divya Batra, the design head of Quirksmith, a Bangalore based silver jewelry designer. She shares with us her plans for the upcoming market and more about her “phrase jewelry”.
A bit about yourself
I am a NIFT Gandhinagar graduate (graduating class of 2004). My specialization was in jewelry designing and I am a Gold medalist: Class of 04 -All rounder. After graduating from NIFT, I worked at Amrapali from 2004-07. Post that, I freelanced for 6 months, where I continued to design for Amrapali and designed jewelry for Manish Arora – for London Fashion week, 2008. Since 2008, I have been heading the design studio at Fabjewels. I dedicate my weekends to Quirksmith designs.
My business partner for Quirksmith is Pragya, who is the sounding board for Quirksmith designs and provides creative inputs for the brand. Pragya heads marketing, sales and operations and manages Quirksmith full time. She is an IIT Delhi graduate, and an MBA from INSEAD. Pragya believed in Quirksmith’s vision from day 1, and has been the true backbone for our brand. In fact she left her lucrative career in consulting & strategy (where she worked for 9 yrs) to run Quirksmith full time. And that’s something!
How would you describe what you do; and how long have you been making and creating?
Quirksmith is a brand of handcrafted silver jewelry which identifies with the basic instinct of women today to express themselves the way they want to. And while doing so if we can add a little edge to that brilliance, well that is what we are going for. We started Quirksmith more than a year back.
Tell us about your proposed showcase at the By Hand, From The Heart.
This time around, our showcase will have a new collection including a range of festive earrings, pendants, brooches and rings. Look out for some new phrase jewelry – which has always been a Quirksmith favorite!
You have participated at an earlier edition at BHFTH; share your experience.
We were in Chennai at BHFTH only 2 months ago, and couldn’t wait to be back! Chennai audience was wonderful – we got to add a lot more smart women to #quirkheads – a name we like to give to our brilliant customers, who constantly inspire us! BHFTH was a wonderfully organized event. Not only did we meet new customers, we also got the chance to meet fellow indie designers, and it was wonderful to see the amount of talent in that one room!
At the Makers Market exhibition in Chennai this October, meet the maker!
By Hand From The Heart: MAKERS MARKET – Festival Special – 19th Edition
Date: Friday – Saturday, 7th – 8th October, 2016
Time: 10:00 a.m – 8:00 p.m
Venue: Crowne Plaza Chennai Adyar Park
Address: 132, T.T.K Road, Alwarpet, Chennai – 600018, Tamil Nadu. India